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The Year's Biggest Blockbusters Told Us to Consume the Wealthy Yet Again. We Continue to Aren't Listening.

A familiar idea permeates a host of 2025's blockbuster hits. This concept that goes all the way back to the era of the Little Tramp. In the new *Superman* film, the antagonist is a envious, ruthless billionaire exploiting his vast wealth to tarnish Earth's superhero icon while orchestrating world events for his own profit. In *Jurassic World: Rebirth*, the antagonist is a privileged biotech mogul squandering vast sums to cast the heroes into a monster-filled arena to boost his wealth. In *Zootopia 2*, the antagonists are a family of super-wealthy lynxes who appropriated a well-meaning mother's altruistic invention and set her up for murder, purely for their own profit.

A Tradition of Cinematic Wealth Disparity

In the remake of *The Running Man*, the antagonist plays a affluent bad guy running a TV network that makes millions by exploiting and murdering people enduring desperate poverty, while using digital impersonations and a powerful propaganda machine to label them as avaricious, indolent, terrifying criminals. *Wicked: For Good* doesn't highlight class division in such a blunt manner, but its antagonists reside in clear extravagance while taking advantage of and mistreating Oz's poorest citizens, pushing them from their homes and into bondage. The Chinese animated hit *Ne Zha 2*, the year's top box-office hit, sets the tough inhabitants of a hardscrabble farm town against haughty aristocrats who live in extravagant sky-high mansions floating overhead. Remarkably, the agreeably goofy comedy reboot of *The Naked Gun* focuses on a billionaire's scheme to trigger global armageddon — for financial gain, naturally.

It is not particularly surprising in a string of movies assuming as fact that rich people have too much power, lack ethics or compassion, and a bottomless, entitled hunger for more wealth. "The wealthy are antagonists and scrappy underdogs are heroes" as a theme dates back to the dawn of cinema, with Chaplin’s silent movies setting his chronically destitute beloved underdog against tycoons, authority figures, and bumbling wealthy fools. Beginning with the Mickey Rooney/Judy Garland "Let’s put on a show" films of the 1930s to the 1980s dance movies that revised that very premise for the era of the rapacious, destructive entrepreneurial bad guy, the entire history of cinema is packed with "eat the rich" stories, which take it for granted that riches is incompatible with fundamental decency, and exalt the overthrowing, defeat, and sometimes elimination of elite figures.

The Release That Alters Little

Nevertheless, inexplicably, we never get around to eating the rich. Every time elected officials follow a public shooting event by faulting violent video games, I sigh with frustration, because if people truly were that impressionable — if regular exposure to an idea via media was enough to cause it to infiltrate the collective psyche — undoubtedly American society would not continue to worship billionaires. But the headlines makes it obvious regularly that a frightening percentage of Americans innately equate riches with smartness and importance, even after decades of cinema's biggest movies communicating the opposite.

If anything, it appears that the never-ending cycle of anti-wealth storylines in American cinema has given us a relief valve that hinders meaningful change. Offered a regular dose of largely triumphant fables where the hero prevails, while the billionaires are stripped of power and embarrassed, everyone can finish the film feeling good about good conquering evil. These films are like cautionary fables, implying that society is just, and that resourceful individuals will identify any bad apples among the largely hard-working, virtuous, deserving wealthy who pulled themselves up through sheer effort.

A More Pointed Message in 2025

Although 2025's movies aren’t new in that sense, they do follow some recent trends among eat-the-rich stories: They’re getting angrier, sharper, more targeted, and observably more lethal. It is seldom sufficient these days to see rich people be taught a lesson about modesty, like in 1941's *Sullivan's Travels*, or forfeit their fortune to the people they exploited, like in 1983's *Trading Places*. In 2025, selfish, cruel wealthy people were killed by mythological beasts (*Death of a Unicorn*) and eaten by a colossal prehistoric creature (*Jurassic World: Rebirth*). They were destroyed on a distant sphere (*Mickey 17*) and gunned down directly on live TV (*The Running Man*). They were murdered with a wine opener (*Companion*) and bludgeoned by an rising rival (*Him*).

"Hardly any of 2025’s super-wealthy villains get the driven away in cuffs conclusion, perhaps because it’s become so obvious that the wealthy function with a separate justice system, and are all too likely to negotiate their release."

The "behind bars" resolution fails to deliver anymore. Rather, these villains are prone to meet their end at the final act of their movies, often in particularly brutal, poetic ways.

Key Outliers

There are exceptions, certainly. Lex Luthor in *Superman* is only disgraced, revealed, and dispatched to prison. Evil mastermind Julian Dillinger in *Tron: Ares* winds up exiled to the computer world, teasing that he is being saved for a follow-up film. Korda in Wes Anderson's *The Phoenician Scheme* forfeits all his money and is redeemed as a person. The Lynxley family members in *Zootopia 2* are revealed to be thieves and liars, but they don’t meet|avoid

DJ
About the author

Dr. Jonathan Miller

James Whitfield is a digital marketing specialist with over a decade of experience in SEO and content strategy.

Online Insight UK

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